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Clynol's Protege Team 2010 announced
 

With hairdressing's very own X-factor hairdressing specialist business mentor and marketer Rachel Gould, creative and business hairdressing expert John Carne and public relations expert Louise Wood the thirty shortlisted Protege team hopefuls were put through their paces at the ASK Academy, W1 and the team can now be revealed.

Stuart Dalton – Klickers, Rugby
Emma Bedwell – Hoop Haircutters, Clacton-on-Sea
Kerry Davies – Ego Hair & Beauty, Colchester
Rebecca Allen – Ego Hair & Beauty, Colchester

Laura Aron – Stephen James, Morecambe
Amy Henesy – Hairclubin’, Westcliffe-on-Sea


Team mentor Jamie Farrar comments, "I am absolutely delighted with the team that has been selected, each has great potential and we have a fantastic spread of existing skills - a couple of already great little presenters, a couple of edgy creatives and some great characters - it's going to be a fun year!  With the great standard that we had I was so confident that we'd get a great team and thanks to the judges we potentially have one of the best.  I think the people that come into this fantastic youth team, honestly get stronger and stronger each year - it's an exciting part of my job to work with them and bring the very best out of them."


The Protege process has three stages, an initial 'first-cut' phase:


STAGE 1: applicants send in a personal pitch saying why they feel they should be considered for the team and they also have to send in a summary of the creative work they are going to demonstrate on the next phase should they be selected.   Of the 72 initial applicants, twenty eight were shortlisted for the face to face interview and presentations.


STAGE 2: Bringing their models with them, with the colour work already carried out, the stylists have an hour to complete any cutting and styling out, the judges assess initial impressions on the working practices and confidence.


STAGE 3: The finalists present to the judges from the stage and are required to present their models and their work in a three minute presentation, showing sound technical knowledge as well as show a flair for presentation; they then present their mood boards and judges ask questions on their presentation.


"A huge well done to the six successful candidates, it was quite an achievement as the standard was fantastic.   it's amazing that young people who have, for the most part, not been involved with presentation work on this level and certainly not in front of industry specialists have the maturity and self-belief to dig deep and really perform, we were so impressed with the self-assured way in which almost everyone presented their work, they really did themselves justice and there was so much potential it wouldn't been great to get them all involved but hopefully those that weren't successful this year will try again because we really were spoiled for choice."  Commented Louise Wood, PR consultant.